Logo Position Rental by QR Code (Branded Exposure)
Service: Placement of the on-chain partner's logo on the graphic element featuring a QR code within the loyalty program distributed across retail outlets.
Description:
The on-chain partner's logo is positioned adjacent to the QR code used to reward consumers. This QR code appears on advertising materials at hundreds of locations with an annual reach exceeding 6 million consumers. This makes the brand a visible part of everyday consumer experience without requiring any investment interaction.
Benefits for the On-Chain Partner:
Brand visibility in everyday retail environments
Legally compliant and secure form of media exposure
Repeated engagement through daily use of consumer products
Model Architecture (Simplified)
- A QR code on the product or at the point of sale (POS) always leads to the loyalty portal at egermark.com/odmeny.
- The user enters a code from their purchase or completes a predefined action → receives a reward (e.g., a free product, instant win, or voucher).
- This triggers a transaction, which:
- is settled in fiat with the retail or business partner,
- is converted into cryptocurrency by EGM via a crypto exchange,
- and this volume is tokenized, distributed, or traded, contributing to the liquidity and capitalization of Token or another target token.
- The entire monetization process remains in a Web2 interface, while the resulting value is transferred into the Web3 ecosystem.
What This Means for...
Benefits:
- Seamless Regulatory Compliance
Because all customer and partner interactions occur in fiat (CZK or EUR), the process is legally structured as a standard commercial transaction. Only after that does EGM handle crypto conversion. This ensures Token/Chain coin avoids direct retail exposure, which is advantageous within the EU legal framework.
- Real-World Utility Without Forcing Web3 Adoption
Users don't need to understand blockchain technology. They simply scan a QR code, claim their reward, and the system translates their action into tokenized value behind the scenes. This massively increases the likelihood of mass adoption.
- Increased Demand for Token/Chain coin
The more customers engage with the loyalty program, the more fiat value is converted into smart contract volume or Token/Chain coin , directly fueling organic demand for the token/chain coin – which contributes positively to its price and market cap.
- Access to Actionable Data
EGM tracks activations, scans, redemptions, and user engagement, allowing Token/Chain coin to model ROI, user behavior, and the effectiveness of offline-to-Web3 conversion funnels.